Marketing Associate & Event Manager
Lanie plays an integral role within the firm by lending her marketing and event expertise to all the marketing, sponsorship and business development initiatives.
Initially joining the firm as a Reception Coordinator in 2001, Lanie has since developed a strong rapport and remarkable relationships with our clients. In 2005, she found her current role managing all NWM events – both client and firm related.
She has been in the financial planning industry for over seventeen years and her wealth of experience is complimented with relevant marketing certificates from BCIT including Event Management and Marketing Communications. Next, Lanie intends to earn her Certified Meeting Professional (CMP) designation.
Lanie is an industry-leading event planner, earning herself a nomination for the 2017 Event Planner of the Year by the BC chapter of Meeting Planners International. She maintains her memberships of The American Marketing Association (BC Chapter), Meeting Planners International (MPI), and Professional Convention Management Association (PCMA). She is a committed fundraiser for the Canadian Cancer Society and Movember organizations as well as participates in planning the BC Cancer Foundation’s Hope Couture event as a member of their organizing committee. Previously, Lanie lent her talents to the board of the Giovanni Bastone Foundation.
Outside of the office Lanie enjoys traveling, checking out the latest restaurants, spending time with family and friends as well as hunting for antiques.
Question & Answers
I can’t live with out my…
Light blue VW Beetle
Russell Brand and Chelsea Handler
Big Business, Wall Street, and Back to The Future
Were you named after anyone?
Yes, a song by Donovan Leech: Lalena